
Join Jordan Adoni (NYC Shoe Factory) as he breaks down the exact system that helped launch brands featured in Vogue, PAPER, and more.

Jordan Adoni - CEO of Footwear Founders

Jordan has helped launch some of the most talked-about footwear brands today — generating over $100M in sales across major markets. In this webinar, Jordan will walk you through the exact pre-order strategy his private clients use to sell before they produce.
This class is for serious founders ready to launch in the next 6 months. (If you're just exploring, this isn't for you.)
The 3-step pre-order system that lets you sell before you spend (used by brands doing $10M+)
How to design shoes that customers will pay for upfront - even before seeing the final product
The 5 fatal mistakes that kill 90% of footwear startups (and how to avoid them)
What editors at Vogue and GQ actually look for when featuring new brands












Get expert support, real-time feedback, and accountability inside our private group of future founders just like you.
Active discussion boards
Show your designs & get feedback
Weekly check-ins & accountability
Member spotlight sessions





WARNING: Only 47 spots remain. This system has helped launch 127 successful footwear brands.
Reserve your seat now - once it's full, the next class isn't until 2026.











